RESULTS

Sortium is a leading web3 technology company that brings together AI and blockchain for immersive virtual games and experiences. Sortium came to Main+Rose for a brand foundation that instilled trust, innovation, and leadership — it needed to clearly distinguish their offering in an emerging space. Sortium’s tech is complex, but its mission is simple: building cutting-edge technology that makes web3 accessible to more creators and innovators. 

To capture this, we developed engaging language and a vibrant visual identity deployable across all touchpoints, from investor pitch decks to web to social channels. We helped translate their more technical offerings to excite and engage their audiences, and instituted a communications strategy surrounding the upcoming launch of their flagship web3 game. We continue to act as stewards of Sortium’s brand and advise the executive team as they expand their partnerships and products.